Social Media Marketing (SMM)
Spogoss Industries expertly uses social media to build the brand of your business, increase sales, and drive website traffic. We utilize social media as a way to engage with existing customers and reach new ones. Social Media marketing allows us to use purpose-built data analytics that allow us to track the success of the marketing efforts and identify more opportunities to engage.
What We Provide
Some of the Social Media Marketing expertise you can expect
Social Media Action Plan
At Spogoss Industries, we believe that the more targeted your social media strategy is, the more effective it will be. We always recommend a detailed action plan to build an SMM campaign that has an execution framework as well as performance metrics to track progress. This includes aligning objectives, analysis of top competitors, audit of current SMM, creating a calendar for content delivery, tracking performance, and adjusting strategies if needed.
Shareable Content
At Spogoss Industries, we help to create engaging content that converts potential customers and encourages them to share your content. Creating shareable content is one of the most important methods by which social media marketing promotes growth since it not only reaches an audience that would not otherwise be reachable, but it also carries the implicit support of someone the recipient knows and trusts.
Customer Relationship Management (CRM)
Social media can be intricate to understand. It differs from traditional marketing with two-way interaction. Interaction between customers themselves and between customers and the brand. This allows your business to directly track customer purchases and indirectly through referrals and recommendations.
Viral Marketing and Earned Media
SMM is an effective and profitable approach to gain free exposure. By leveraging customer engagements, reviews, and recommendations, SMM aims to attract new potential customers without paid ads.
Customer Segmentation
At Spogoss Industries, we make sure to concentrate our marketing resources on precise target audiences. We believe our SMM strategy of customer segmentation to be far more accurate than traditional marketing channels.
Tracking Metrics
To evaluate and track the success of your SMM, you need to measure the right metrics. We measure our success in customer insights (engagement, likes, comments, shares), unique views, referrals, and conversions.
Let’s Build Your Website Together
Your website is the digital face of your business make it stand out. From design to functionality, we’ll craft a site that reflects your brand and engages your audience.